Why brands are booking Instagram creators
Instagram is still where product discovery turns into a purchase — here’s what makes it worth building into your next campaign.
Visual-first storytelling
Reels, Stories, and carousel posts let a creator show your product in real use — not just describe it.
Engagement that converts
Instagram audiences comment, save, and share in ways that translate directly into intent to buy.
Niche audiences, dialed in
From skincare to fitness to finance, Instagram creators build tightly-focused followings brands can target precisely.
Recommendations that feel real
A creator’s own audience trusts their opinion more than an ad — that trust is what you’re actually paying for.
How to list yourself as an Instagram creator
If you’re an Instagram creator wondering how to show up here, it takes about ten minutes.
Create your profile
Add your name, niche, a short bio, and a photo. This is what brands see first.
Add your Instagram stats
List your current follower count and engagement rate, plus your starting rate and full rate card for Reels, Stories, and posts.
Submit for approval
Every profile is checked by a real person before it goes live — this keeps the directory made of real, active creators.
Start getting inquiries
Once approved, brands can find you by niche, follower range, and location — and reach out with a budget already attached.
Instagram creator questions
No. We review every profile for whether it looks like a real, active account — not by follower count. Micro-influencers with a highly engaged niche audience are often exactly what a brand is looking for.
You self-report your follower count and engagement rate when you set up your profile. We review new profiles for basic legitimacy, but we don’t independently audit every statistic — keeping your numbers current and accurate is what earns repeat inquiries.
Creating a profile is free. If a paid tier is ever added for extra visibility, it’ll sit on top of the free features — not replace them.
Yes — one profile can list up to ten platforms, each with its own follower count and engagement rate. Being active on more than one platform means showing up in more brand searches.
Through an inquiry form on your profile — brands include their budget and what they’re looking for up front. Your email stays private; you see their contact details once they submit the inquiry.
Ready to be found by brands?
Set up your Instagram creator profile in about ten minutes.